Tourism is always considered an attractive market due to the size of the market and the share of about 5-6% of the country’s GDP. We at Golrang Ventures started research and market studies in the field of tourism and its potential inside and outside the country, such as accommodation and OTA, starting in 1402, and at the same time, we also investigated active businesses in this field.
In the month of June, Gulrang Ventures’ relationship with Shab Startup was formed, due to the good knowledge gained from this market, a careful valuation and evaluation process was carried out in a period of two months, and finally, the investment was initially approved, and after that the steps The contract has begun.
Golrang Ventures, as the venture investment arm of Golrang Industrial Group, has focused its investments in line with the Golrang value chain and is operating with the aim of reducing costs and increasing productivity in the complex. On the other hand, the development of existing markets and the creation of new markets are also very attractive. In line with this point of view, we investigate innovative and developable fields and enter them. Golrang Ventures is trying to add new values to that field by using the existing capacity of Golrang Industrial Group.
With the market potential of about 45,000 colleagues of Golrang Industrial Group in the whole country and the needs of the subsidiary companies in the field of human resources and creating tourism benefits for them; A link was established between this group and a business in this area.
Golrang Ventures considers the team as the most important reason for choosing Shab among the reviewed businesses and emphasizes that it is the characteristics of the team that shape the business.